Honor magic Watch 2

Honor Magic Watch 2 Global Roadshow: Creative Guidebook

For the launch of the Honor Magic Watch 2, Honor commissioned LFM to develop a comprehensive global creative guidebook. This guidebook serves as the “master book” for worldwide events and communication campaigns supporting the product launch. We meticulously designed every aspect of the guidebook, including the organization of the roadshow event, which featured a specially designed track to enhance the launch experience.

In addition to the roadshow, we created extensive communication materials for stores and points of sale. We also developed various event formats tailored for both retail environments and media coverage. This holistic approach ensured a cohesive and impactful global presentation of the Honor Magic Watch 2, aligning with the brand’s vision and maximizing its market impact.